Highlights

A broad mixture of different projects worked on both professionally and personally. From on-air interviews for good causes to spotlights on different campaigns for previous employers. Below you will find a glimpse of some of my favorite projects I've worked on.

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Gun Safety Advocacy On-air Feature

This project was sacred to me. I spoke to Spectrum News on the effects of the deadly Uvalde mass shooting within the Latina mom community in Raleigh.

Voyage Raleigh Magazine Feature

Get to know me better! This feature was a fun 'spotlight' for career-driven Raleigh locals and I shared a lot. Always an ambitious mind- it didn't come without it's challenges. I share in detail about my position a Media Director for a local Raleigh Medical Spa and Plastic Surgery office here.

National On-air Feature

Securing this national on-air feature on Spectrum News for a Ukraine advocacy campaign for a luxury Raleigh medical spa supported a great cause and showcased one of the businesses many philanthropic efforts within the community!

Celebrity Influencer Program

Influencer Marketing is one of the best ways to tap into a new audience. Creating relationships with all-star athletes such as NBA player Rasheed Wallace and 2x Super Bowl Champion Willie Parker amongst other local influencers helped create more than local exposure and gained national recognition.

Blog - Five Things to Know Before Traveling for Plastic Surgery

Traveling for plastic surgery isn't as luxurious as it seems and in this blog I dive deeper into why catchy Miami billboards should be reconsidered.

Video Production

Shooting and editing video can all be done with the proper lighting and a good iPhone. A motto I live by: "Use what you have." Check out my YouTube testimonial on Botox for the neck and platysmal bands.

Website Creation

While with The Gems, Co. I worked with my business partner to create websites for small businesses. This Wordpress website was created for All American Produce Co. a buyer, seller and shipper of organic and conventional produce in Roseboro, NC.

E-commerce

For this luxury medical spa, I initiated what would become the transition from Volusion to Shopify. The Volusion platform seemed to be undergoing a lot of unpredictable changes and looked outdated with a lot of links and difficult navigation. Once I did my research and introduced Shopify we transitioned over and immediately saw the growth in sales locally, but also nationally.

Email Newsletter Campaigns

I'm proficient with MailChimp and the MyEmma email newsletter campaign platform for email newsletters. MailChimp is my go-to of the two due to user-friendliness along with more resources such as modern templates, making it easier to customize email newsletters tailored to your business.